This Muriel Bowser-Approved T-Shirt Company Now Makes The Cutest Kids Tees
while Andrea Browne Taylor of Hyattsville began considering motherhood, she started out thinking about diversity in a exclusive way—how it’s represented in merchandise for kids. “From toys to garb, you don’t necessarily see it,” she says. “Even whilst you see a child’s caricature film, you don’t see such a lot of African-American or Latina princesses.”
So she determined to create T-shirts and onesies aimed toward reflecting and empowering children of colour. She had a inclined partner in her husband, André Taylor, who founded the online garb business enterprise ön.us.tees in 2008. The corporation—whose name is a play on the word ‘on us’—makes a speciality of T-shirts and hoodies with effective messages that “don’t beat you over the pinnacle or have too many emblems with them,” says Browne Taylor. One layout providing the word ‘love’ with the bars and stars of the DC flag forming the E has been sported by means of Mayor Muriel Bowser. different fanatics of the shirts and hoodies consist of actor and rapper not unusual and HBO’s Insecure star Issa Rae.
Love DC. ❤️ @mayor_bowser @murielbowser displaying why it's #obviouslyDC Love for @amazon. #HappyFriday thank you, Mayor. ✊🏾❤️ #MadeInDC #MyMayorIsFromDC // #onustees #LoveDC #DCNative
To carry greater numerous options to the kids’s apparel market, the couple spun off a sister company, ön.us.youngsters, in overdue 2016. Their most famous shirts consist of one in all a brown-skinned woman sporting a crown and any other of a PandaMania statue emblazoned with the word ‘love.’ currently, there are seven designs to be had solely on-line, which can be geared up for newborns thru six-year-olds.
The couple—now dad and mom to a three-month-old daughter, Lena, who serves because the organisation’s unofficial high-quality manipulate tester—plans to roll out more designs this yr and host pop-ups.
“The concept is to be proud of wherein you’re from and who you're,” says Browne Taylor. “I depend. I count number. this applies to me. that is something i will discover with.”
extra: children's apparel DC Entrepreneur Muriel Bowser On Us youngsters On Us Tees
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